Supply Growth - Network Plays Playbook: Use Existing Networks to Jumpstart Supply Growth & Solve the "Cold Start" Problem

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Learn the play-by-play system to use existing networks to jumpstart supply growth and solve the “cold start” problem

I call these Network Plays (Where can we currently find our target supply?)

The concept here is that you grow on top of a pre-existing network.

For example, early on:

→ Airbnb grew on top of Craigslist.

→ PayPal grew on top of eBay.

Find the places people currently hang out or find what you are offering.

Then determine if you can “cherry-pick” from that network.

If you do this right, you can convince their existing demand/supply to switch.

Who this playbook is for:

  • Startup founders and operators
  • People leaders scaling startup teams
  • Employees at growing startups

You'll learn:

✔️ How to build your supply when there is no demand (and vice versa)

✔️ How to solve the marketplace "chicken or the egg" dilemma

✔️ The 6 Networking Plays and the step-by-step guides to run each play at your marketplace startup

✔️ The exact play I ran at my crowdfunding marketplace startup to acquire our first users

✔️ The fan favorite: 🍩 Operation Donut Hole Play

✔️ To streamline and scale your supply growth channels early on

✔️ How to get more of your target supply from channels you haven't explored yet

✔️ The 4 Pro Tips to get the most out of each Network Play

✔️ How to acquire more supply without increasing CAC

🎁 BONUS: Get my Supply Growth Plays Workbook

What founders I’ve worked with say:

“Jake sees how to make a process better, playbooks every step of the way in crisp-clear steps, and scales it out to the operation at large.”Blaine Light, Co-Founder & COO at Qwick, Former Ops at Uber

"Working with Jake was brilliant. He helped me settle and gain confidence in my new role as COO from a technical background, as well as giving me helpful strategic advice on day-to-day operations." - Elias Benussi, Co-Founder & COO at Kouo (Techstars ‘22)

"Jake is by far one of the best advisors and mentors that I have worked with. His expertise in growing startups and tackling all of the intricate problems is invaluable.” - Tyler Morgan, Co-Founder & CEO of Upkid (Techstars ‘21)

"Jake’s marketplace expertise and practical advice have been important for an early stage company like ours to design and learn from experiments, find our product-market fit, and strategize marketing and growth. I appreciate a lot that I always take away clear action plans from our conversations." - Jen Liang, Co-Founder at Haulsale (Techstars ‘22)

You'll get access to:

  • Full Playbook in PDF format
  • Supply Growth Plays Workbook in PowerPoint format
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Full Playbook
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Supply Growth Plays Workbook
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Supply Growth - Network Plays Playbook: Use Existing Networks to Jumpstart Supply Growth & Solve the "Cold Start" Problem

1 rating
I want this!